livezone | Live-zone website

EXPERIENCE - EMOTION - ENGAGEMENT

LiveZone is the live communication agency of the This Is Ideal group,
specialized in creating memorable brand activations.

We are experience pioneers: we guide brands in discovering new languages and territories, making every moment authentic — able to move and inspire.
We bring together skills and visions into a coherent narrative:
from storytelling and content creation to their amplification.

Each project becomes an immersive journey,
where the brand comes to life and transforms into a story to remember.

WHERE BRANDS BECOME EXPERIENCES

L’Oréal Professional Products Next in Hair

WE CRAFT STORIES YOU CAN FEEL.

WE DESIGN MOMENTS THAT MOVE PEOPLE.

KÉRASTASE

La Vie en Gloss

An immersive brand activation in the heart of Milan, where beauty and design merge in a sensorial journey through light, haircare, and inspiration.

INTRED

Cyberbullying is Not a Game

An integrated creative project and social experiment turning gaming into awareness: from the stage to schools, a movement against cyberbullying that speaks to the new generation.

Over one hundred nights. Two main sessions. One unforgettable music festival.
In the summer of 2023, Corona celebrates disconnection by bringing to life a whole season of events with an undisputed protagonist: the sunset.

FILORGA

Future for Your Skin

An exclusive evening celebrating the future of beauty through science, emotion, and art — where skin becomes the protagonist of a multisensory experience.

ALTOS

PalHome

An explosion of color and Mexican culture. A roadshow of music, creativity, and togetherness — an experience that transforms every place into a celebration of life.

RIO MARE

Pesti Tour

A two-wheeled journey of taste and sustainability: a tour bringing new flavors into the city, turning every stop into a moment of discovery.

ALL ACCOR LIVE LIMITLESS

2022 Limitless Experiences

From Rome to Oporto, via Seville, Barcelona, Villa Simius and Athens: 6 fantastic cities, 6 different concepts, 6 exclusive experiences. This is LiveZone for ALL – Accor Live Limitless, the Accor Hotels loyalty program.

TOMMY HILFIGER

Vip Nights

With VIP Nights, Tommy Hilfiger opened its stores to the most loyal customers. A unique way to discover the latest collections and experience the vibes of the brand in a truly relaxed and exclusive style.

CORONA

Natural Bar

How to enjoy the positive vibes
of an endless summer?
With a cold Corona
in a temporary bar made of sand
and 100% natural materials.
See you at golden hour.

L’ORÉAL PROFESSIONAL PRODUCTS

Next In Hair

Much more than a live event.
An interdisciplinary dialogue between six hair artists
and as many artists, who merged creativity to create
the beauty that moves the world.

ALFA ROMEO F1 TEAM ORLEN

Partner Conference

What an exciting 2022
Partnership Meeting!
An exceptional location,
lots of novelties to be unveiled,
a show to leave you speechless…
Immerse yourself in the world of Alfa Romeo F1 Team Orlean.

CONTACT NOW

LiveZone is the live communication agency of the This Is Ideal group,
specialized in creating memorable brand activations.

We are experience pioneers: we guide brands in discovering new languages and territories, making every moment authentic — able to move and inspire.
We bring together skills and visions into a coherent narrative:
from storytelling and content creation to their amplification.

Each project becomes an immersive journey,
where the brand comes to life and transforms into a story to remember.

WHERE BRANDS BECOME EXPERIENCES

WE CRAFT STORIES YOU CAN FEEL.

WE DESIGN MOMENTS THAT MOVE PEOPLE.

KÉRASTASE

INTRED

CORONA

FILORGA

ALTOS

RIO MARE

ALL ACCOR LIVE LIMITLESS

TOMMY HILFIGER

CORONA

L’ORÉAL PROFESSIONAL PRODUCTS

ALFA ROMEO F1 TEAM ORLEN

TURIN

Via G.Pomba, 1 – 10123 Torino – Italy
T: + 39 011 8183700

MILAN

Via Palermo, 1 – 20121 Milano – Italy
T: + 39 02 39297715

CONTACT NOW

LiveZone is the live communication agency of the This Is Ideal group, specialized in creating memorable brand activations.

We are experience pioneers: we guide brands in discovering new languages and territories, making every moment authentic — able to move and inspire. We bring together skills and visions into a coherent narrative: from storytelling and content creation to their amplification.

Each project becomes an immersive journey, where the brand comes to life and transforms into a story to remember.

WHERE BRANDS BECOME EXPERIENCES

WE CRAFT STORIES YOU CAN FEEL.

WE DESIGN MOMENTS THAT MOVE PEOPLE.

TURIN

Via G.Pomba, 1 – 10123 Torino – Italy T: + 39 011 8183700

MILAN

Via Palermo, 1 – 20121 Milano – Italy T: + 39 02 39297715

LiveZone is the live communication agency of the This Is Ideal group,
specialized in creating memorable brand activations.

We are experience pioneers: we guide brands in discovering new languages and territories, making every moment authentic — able to move and inspire.
We bring together skills and visions into a coherent narrative:
from storytelling and content creation to their amplification.

Each project becomes an immersive journey,
where the brand comes to life and transforms into a story to remember.

Via G.Pomba, 1 – 10123 Torino – Italy
T: + 39 011 8183700

Via Palermo, 1 – 20121 Milano – Italy
T: + 39 02 39297715